I need help on Research Report: Firm and Industry Analysis Southwest
ResearchReport: Firm and Industry Analysis
Designing viable strategies for a firm requires athorough understanding of the firm’s industry, its competition, and the social,economic, and political environments in which the firm operates. Additionally, the executives of the firm needalways to address four questions: (1) What are the boundaries of the industry?(2) What is the structure of the industry? (3) What firms are competitors? (4)What are the major determinants of competition?
Format of the Industry AnalysisThe paper is a report on 1 company (taken from theExcel database available on Blackboard in the course shell) and should bepresented under the following form:·Introduction·Recent History·Strategic Management Model·Contending Forces and/or Contestable Markets·References
Thepaper is to be developed in a modified APA format, referred as theInternational APA format. It should be about 10 pages max (inclusive of tablesand references), preferably Times New Roman font, size 12, double spaced.
You can find below some help with respect to thewriting of the different sections.
Components of the Strategic Management ModelYou should describe:·the company mission and the scope of its operations.·the specific model used to obtain short-, medium-, and long-termobjectives.·the company’s management model.·the company’s hierarchical structure.·the grand strategy, annual objectives, functional strategies, andindicators for control and evaluation.
Hint: you can find a lot of information from thecompany’s website or the database Mergent Online at M – Databases A-Z (Electronic Resources) – LibGuidesat Governors State University (govst.edu).
Contending Forces and Contestable MarketsContending forces consist of:(1) threat of entry, economies of scale, productdifferentiation, capital requirements, cost advantages and disadvantages,access to distribution channels, and government policies;(2) vertical and horizontal linkages of suppliers,(3) understanding consumers and buyers along withsubstitute and complement products.
You can also relate this section to Poreter’s fiveforces’ model. You can also refer to the following criteria: market share,breadth of product line, effectiveness of sales distribution, proprietarytechnologies and patent rights, price competitiveness, advertising andpromotion effectiveness, location and age of facility, capacitypotential/limitations and productivity, and the quality of the workforce.
The analysis should also include Concentration Ratio(CR) and Herfindahl-Hirschman Indices (HHIs).
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