Recommend approaches to mitigate the 3 key strategic risks I identified.

Case study target: AMD
AMD Business OverviewAdvanced Micro Devices, Inc. (AMD) is an American multinational semiconductor company based in Santa Clara, California, that develops computer processors and related technologies for business and consumer markets.AMD has 3 main product line:X86 microprocessors (Main competitor Intel)It is an IC that serves as the CPU of a computer and process data in a serial fashion and control other devices in the system, acting as the “brain” of the computer. AMD currently have 3 main Product line in this field -Ryzen (Consumer), Ryzen Threadripper (Commercial) and EPYC (Data Center, HPC)Discrete and integrated graphics processing units (GPUs) (main competitor Nvidia, Intel)AMD produce GPU processor similar to Nvidia. Its product widely use in gaming, professional visulization and data center industry. Its current-gen RDNA 2 GPU is very powerful and has very close performance with Nvidia.Server and embedded processors, semi-custom System-on-Chip (SoC) productsThe SOC address the need for computational and visual data processing in the Server, Embedded computing device, and custom designed computing device markets. AMD service these markets with their CPU, GPU, APU, and customized designed system-on-chips products.Their product has widely use in gaming console market. In gaming console industry, Sony and Microsoft use AMD processor in their current gen console (XBOX X and PS5) while Nintendo use Nvidia processor ( Switch ).
Key Strategic Risks
Strategy Supplier Risk: AMD depends on third parties to manufacture, assemble, test, and/or package their products. The benefit of this strategy was to reduce development costs and can use advanced technology from third parties to further enhance the company’s product performance. However, it may reduce their control over product quantity and quality, manufacturing yields, development, enhancement, and product delivery schedule and could harm their business in some ways. In addition, unlike Nvidia who has two emiconductor contract manufacturing in their supply chain, all of AMD product are produced by TSMC.
Strategy Execution Risk: AMD has made a decision to acquire Xilinx in 2020 .The main benefits of this acquisitions is combining the technology in both companies to make future products more advanced and extend its business to FPGA indstry. These benefits could help companies generate more profits in the future. However, AMD may not be able to successfully integrate acquisition targets, which could hurt their ability to grow their business, develop new products or sell their current products.
Strategy Competitor Risk: AMD faces serious competition from its competitors Intel and Nvidia.Even though AMD keep gainning market share in GPU and CPU indstry over the past 2 year, it only take 20% of market share in both CPU and GPU market, far behind its competitors. The aggressive actions from competitors would increase the company’s expense, and affect its future financial performance.

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